EA, NCAA getting schooled

By Hans Wuerflein

Looks like there’s another reason for EA Sports to back off of the NCAA basketball franchise.

The NCAA lost its motion to dismiss a case brought against them by former UCLA basketball player Ed O’Bannon.

O’Bannon is alleging that the NCAA misused the likeness of student athletes in various licensed products, including videogames.

This could have HUGE implications if O’Bannon wins.  Past student athletes could be entitled to payments, and the very structure of college athletics could change.

That, and the remaining college sports games might become to cost prohibitive to develop.

If you’re interested you should check out this article on Rivals.com.  They go way deeper than I have the expertise or time to properly handle.